News & Stories

Marketers spend a lot of time producing great content to attract customers. But all of this effort put into producing valuable information is wasted if it can’t reach your audience. Content distribution is an integral part of content marketing. Sharing,...

We are excited to announce that AMA membership is now $149 per year (previously $300) to help you more easily access AMA tools and resources you need to lead through the challenges ahead. Membership through AMA Colorado provides you with the...

Email marketing is a terrific way to generate or boost your business leads. However, it's only useful if you are reaching the right subscribers. With that thought in mind, it's a good idea to review your email contact lists regularly; for...

Do you remember when Social Media networks existed solely for the benefit of users? In the early days of social -- think Six Degrees in 1997, or Friendster in 2002 -- these platforms served the singular purpose of providing people...

In business, project management is schedules, timelines, and deadlines. From an outside perspective, project managers, PMs, can be seen as bossy, delegating, or even risky. In the creative industry, as a project manager, there is a balance that must be...

Nowadays, everyone in the business world is trying more and more to attract the infamous millennial generation. In 2019, millennials will overtake Baby Boomers as the largest adult population, making them the “holy grail” of target markets (Fry 2018). Marketers...