Colorado Chapter of the American Marketing Association
AMA Marketing Certifications
Become a Professional Certified Marketer.
When you have the letters PCM behind your name, you’re showing the world you’re serious about making a difference in marketing. With the American Marketing Association Professional Certified Marketer (PCM®) program, you’ll not only gain the knowledge you need to advance your career, but you’ll also prove to employers you’re equipped to take on modern marketing challenges.
The AMA offers several PCM® tracks each with its own specialty. Check out the options below to see which is right for you.
American Marketing Association Professional Certified Marketer (PCM®)
Marketing Management
Prove you have the knowledge you need across a broad spectrum of marketing topics:
- Marketing Strategy
- Global, Ethical, And Sustainable Marketing
- Managing Information for Marketing Insights
- Buyers and Markets
- The Offering – Product and Service
- Manage Pricing Decisions
- Deliver the Value Offering
- Communicate the Value Offering
American Marketing Association Professional Certified Marketer (PCM®)
Digital Marketing Pro
Get world-class learning and dual digital marketing certification credentials on topics like:
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics
American Marketing Association Professional Certified Marketer (PCM®)
Content Marketing
Passing the PCM® Content Marketing exam will give you the following content marketing skills:
- Use Content for Effective Lead Gen
- Align Content with Marketing Funnel
- Editorial Calendar Design
- Storytelling and Content Production
- Multi-Channel Content Creation
- SEO and Distribution Best Practices
- Metrics, Measurement, and Optimization
- Content Marketing ROI
American Marketing Association Professional Certified Marketer (PCM®)
Sales Management
Learn the best practices for leading the sales strategy for your organization:
- Personal Selling
- Organizational Buying
- Customer Relationships and Strategies
- Organizing a Sales Force
- Organizational Relationship
- Forecasting and Quota Development
What Our Members Say
“I have enjoyed the relationships I’ve built through AMA Colorado for years. It’s brought me good projects, good peer-mentorship and good friends that level me up as a professional marketer.”
Logan Hale
Creative Director – V3 Media
“AMA Colorado has provided me with so many benefits. I have made amazing connections that have helped me move my career forward, and have learned the latest and greatest marketing trends… “
Blake Meikle
Account Manager – PIN Business Network
“…Being an AMA member is a stamp of approval that shows you’re serious about furthering your marketing knowledge and you want to surround yourself with the best marketers in your region.”
Lucas Schoenbeck
Marketing Director – Mark VII Equipment Inc
“…AMA has allowed me to expand my network and learn from the brightest people in the industry to demonstrate to employers and clients my dedication to continued growth as a marketer.”
Kim Kudasik
Marketing Manager – Cordant Health Solutions
We're an Award-Winning Chapter
Contact Us
Membership Questions?
Contact our team to discuss options.