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Blog / 27.02.2018

By: Taylor Gombar    Black History Month This February we celebrate the impactful marketing contributions ignited by our local community of color. This vibrant celebration of cultivated talent is not solely recognized during Black History Month, but continually embraced within board rooms each day. We spoke to Brionna...

Blog / 31.01.2018

by Taylor Gombar Enough already! Let’s understand strategy before five more colleagues endorse your LinkedIn skillset. As marketers we can agree to the vital need of strategic positioning in a business plan. Marketers cannot confuse long-term marketing strategies with operational efficiencies. Operational efficiencies merely increase productivity levels....

Blog / 22.01.2018

By Taylor Gombar Brand reflection is upon us with the turn of the New Year and the anniversary of the presidential inauguration. Throughout 2017, companies exposed consumers to various political positions through product campaigns and media releases. New Balance sneakers praised Trump’s opposition on the Trans-Pacific Partnerships,...